Archive for the ‘Brands’ category

Unethical TradeMe Seller reacts to the truth

May 31st, 2010

A week ago I wrote a series of articles about sellers of Vibration Machines on TradeMe, a New Zealand online auction site, similar to Ebay.  I wrote about fitness product importers who sold new machines, usually low energy, pivotal vibration massage units and also about regular re-sellers of used machines.

One of the sellers of low energy, cheap to manufacture, machines has banned me. That means I can’t ask any questions on his auctions or give any reply when he misleads potential buyers by his auction wording or in replies to questions asked.

This seller trades on TradeMe as Fitness Hire Ltd or razzel1 and they use the brand name SiTrek Vibration Trainer. They say its one of the most sold vibration machines in the world.  This is true, it’s the well know, CrazyFit Massager. Read a little about them: Click here

Crazy Fit Massage MachineI wrote of how this auction seller of new cheaply made, low energy, pivotal machines advertised them in a manner that made them sound equal to high force Studio platforms and even said, ” don’t waste your money going to a studio”.  They say that for benefits equal to working out for an hour at the gym all you need to do is STAND on the machine while you watch TV or listen to music”.  Then you’ll get increased circulation (that’s partially true), increased metabolism and burn more calories both during your time on the machine and after. Well that last part is a big stretch, I can’t say it’s totally untrue but really? increased metabolism after standing (that’s standing not performing any exercise positions) on a machine that moves you up and down, slightly see-saw style about 12 times a second? Maybe if you weigh over 400 pounds it might be a helpful start to movement.

I’ve tried it!  On one machine I got bored, on another that had faster and very random sideways movement as well and the see-saw up/down I got sea-sick.  To someone unaccustomed to exercise or vibration machines It can feel, well, like movement, so it is possible to get a good sensation and a belief that, yes, this machine is going to make you fit and strong. This is how so many people are happy enough to buy this type of machine.

It really can feel exciting. After all, it was one of these low energy pivotal machines that I first tried and decided it was, 1. dangerous (it was a bigger, faster, uncontrolled movement, pivotal machine), 2. soothing to painful shoulders when I knelt and put my hands on the platform so I pondered its value for massage and healing, 3. exciting enough to make me investigate more about other uses opf Vibration and other types of machines.  I thought it had “potential” but that, something was very wrong with the design of the machine I tried.

The rest is, as they say, history! I am now one of the most prolific advocates for high quality Vibration Training and Vibration Therapy.  I’ve seen what it can do and the proven benefits in my life and so many others.  I’ve written many published articles and debated with people worldwide on the topics of machine types, quality, benefits and more.

There’s no way I am going to stand aside and watch as unethical traders use whatever advertising words they choose and attach the benefits of high energy, high quality machines to the auction details for their plastic, low everything, machines.  I’ve said many times that some of these low force, pivotal machines can have benefits for some people; massage value to the legs, slightly increased circulation and very slightly increased metabolism in overweight, very unfit or unwell, or those who do no exercise at all.  The degree of benefit depends mostly on the machine but also on the needs of the user. 

There is no way a person can build muscle and get the physiche of the people shown on infomercials or in pictures attached to these machines just by standing on one, ten minutes a day, or even by following the supplied exercise chart.  Heck, I couldn’t even get into some of the yoga style poses that are shown on some of the exercise charts but I’ll grant that performing the poses on or off the cheap, low energy pivotal machine might increase one’s flexibility (and you don’t need the machine for that).

I’ll continue to warn about the rip-off’s of the Vibration Training Industry and equally importantly, I’ll continue to promote the use and benefits of good quality machines, of varying brands and types. Banning me from questioning an auction’s details gives me greater reason to suspect the seller of being knowingly dishonest and unethical and I’ll yell loudly against that every time.

Note: This blog post is my personal opinion. All buyers of Vibration Machines by auction, in stores, from or as-seen-on-tv sellers are advised to seek advice, use Google, and make their own educated decisions.

Unethical and Blatently Dishonest Retailers

May 21st, 2010

An online auction  for a Vibration Machine reads: “DON’T WASTE YOUR MONEY GOING TO VIBRATION CLINICS when you can now do it at in the comfort of your own home…you can trust you are about to get a GREAT MACHINE with service to match . ONE OF MOST SOLD VIBRATION TRAINERS IN THE WORLD SITREK Vibration trainer” (It’s a Crazyfit machine repackaged with a new label)

It goes on to say “Just 10 minutes on the SFT can equal up to 1 hour of exercise… Reduces unwanted fat on the hips, waist and abdomen… Improves muscle tone and flexibility” and more

Other sellers suggest that their machine is equal to the ones in Vibration Studios and they quote academic study results from larger, higher force machines, often ones that have a completely different mode of action; studies from lineal (upright vibration) machines are frequently attached to low cost, low energy pivotal (see-saw action) machines.

Specifications are very often incorrectly stated, copied from the manufacturer’s papers which are in poorly translated English and confusing, but that, in my opinion, is no excuse for stating obviously incorrect figures.  Online retailers frequently state that a small, home model pivotal Vibration Therapy machine runs at 50Hz, that it vibrates 50 times a second or that it has 50 speed levels. This is blatently incorrect and if they thought about it for even a minute they would realise that the 50Hz relates to the power supply to the machine which in New Zealand is at 50Hz.  Some  even state alongside the 50 speed levels that it vibrates at 5-20Hz or similar.  I’m left wondering how they can state two conflicting figures alongside each other.

Then there’s one online New Zealand retailer that adds a disclaimer to his TradeMe auctions: IMPORTANT – we do not accept returns if you have simply changed your mind on this item or the item does not meet your expectation of what you orginally thought.

Retail Stores, such as fitness equipment stores, often advertise using the same incorrect specs and wording.  I’ve gone to stores and asked questions about machines and got responses telling me how amazing the (very low force and quality) machines are and how I will get fit, lose weight, gain muscle and become almost super-human in no time at all if I buy this machine.

I’ve written previously about T.V. advertorials – the same misinformation  is presented, along with testimonials; sometimes from people we recognise and thought we could trust.

It’s very much a matter of: Buyer Beware!

Selling Vibration Machines – So many dishonest re-sellers

May 19th, 2010

I’ve been thinking over my last post and also told a few people what I’d written.  Their replies tell me I have been too kind, too polite in what I’ve written.

Talking about buyers the comments have included:

  • So many people buy low energy home Vibration Machines thinking they are going to get really fit and strong, lose weight, gain muscle and get the look of a model, all by standing on the jiggly machine 10 minutes a day.
  • Lazy people wanting a quick fix believe what the infomercials that tell them, that no effort is required, just stand on the machine while watching T.V.  it’s so easy.  They are so gulliable that they believe that the model or personal trainer shown in the infomercial got to look so good just because they use that machine.
  • Some people do try harder to buy a machine that will give them results.  They might even get some benefit from their machine at first because they follow a program carefully but only a few weeks later they plateau and stop making gains.

Then what do these people do when they realise their cheap (or sometimes not so cheap), low quality machines are not going to give them the results they’d hoped for?

Many, and I’m tempted to say Most, sell them on – using the same dishonest advertising that tempted them to buy in the first place.  By this time they know it’s not the truth but hey, they were conned or maybe too lazy to really check out what they were buying, and now they want as much of their money back as possible.

I can’t understand how people can do this;  how so many can lie so easily.  Maybe online auctions make the whole sales process seem remote and selling to someone you don’t know somehow lets people feel okay about being dishonest but really, if you have been conned, how can you turn around so easily and con someone else?

And to the question: have I ever bought or sold a Vibration Machine on an online auction site?

Yes, I have. I bought a small DKN lineal vibration machine when I was learning about machine types and force. I wanted to see how well it worked for home use and just what could be achieved with it.  I knew what I was buying and only paid $NZ150, a reasonable price.  The seller was honest in the auction saying it had been bought for her father but as he was a fit, muscular man who enjoyed sailing; the machine was simply too low powered and also the platform was too small for him so they had bought a much larger medium force machine.  They warned me that the machine was low force.

I played with the little DKN machine for a few months putting myself, family and friends through the Vibra-Train safety program; as much as one can do with such a small, low to the ground machine.  I even bought a foam mat to use on the platform when hands or elbows were in contact with the spikey surface.  The machine had very limited use for my famly as we use Vibra-Train machines in the studio so we soon tired with it.  It’s only real use was for my husband to warm up before going for a 10 mile winter run and for this he found it okay.  So I on-sold it, again on an internet auction site, with honest wording, of course and I showed the buyer how to use it.  It was adequate for the buyer’s needs; useful  for gentle muscle stimulation and increased blood supply.

And, it’s really not so hard to be honest.

Vibration Machines for Sale on TradeMe

May 19th, 2010

I often look at the auctions for Vibration Machines for sale on TradeMe, New Zealand’s popular auction site for new and re-sale items – It’s similar to Ebay.

There’s a question/comment field and at times I use this to educate and correct sellers on the specifications and uses of the machine they are trying to sell as there’s so much misinformation.  Gymform Vibromax Pivotal Vibration Machine

Cheap, low energy pivotal (teeter-totter/see-saw) machines are frequently listed as “amazing workout, builds muscle, lose weight. The same machines as in studios, just smaller”.  This is, of course, not true and those machines are Vibration Therapy machines useful for helping increase blood circulation and helping free up movement, depending on the actual machine – some are only useful to use the arms as a clothes hanger, not really much use at all.

 Vibe Trainer Whole Body Vibration MachinesThen there are mini lineal/upright Vibration Machines.  These can be quite useful especially for warm up and cool down before sports or going for a walk.  They can even be a good start into exercise and fitness, again it depends on the actual quality and type of machine.  You can’t generally trust the brand name of the machine as these change each week; huge runs of machines come off the production line in China and the same machines get stamped with many different names.

strength on Vibra-TrainI have little sympathy for people who get duped and buy a home Vibration Machine for a few hundred dollars believing it will be just as good as the heavy, steel platformed, high energy lineal/upright Vibration Machines that are in Vibra-Train Studios.PowerPlate Vibration Machine

Even the medium energy PowerPlate machines and FitVibe, Fit-X , and some BodyGreem machines that are found in studios, gyms, and beauty clinics are absolutely superior to the low price home models that are available on auction sites.

There are some workout quality home machines available – they cost more along with other differences and it’s essential that people do some “homework” and learn about the varying types of machines before they buy a home machine, carefully matching their needs and what results they want with the machine they choose to buy.

Expecting a $300 machine from TradeMe that is advertised with the same wording of advantages and results that accompany $20,000 Studio machines, to truely deliver those same results is a little crazy in my opinion.

One point that is made in almost all of the re-sale machines for online auction is that the seller hasn’t used the machine at all or used it only a handful of times.  Why, if it gives great results, don’t they use it? They even tell you sometimes – “I don’t have time to use it”.  This, I find laughable.  Programs for Home Vibration machines take 10 minutes or even up to 30 minutes three times a week.  For the pivotal (think Crazyfit brand or the currently advertised Gymform Vibromax) machines they tell you to stand on the machine for just 10 minutes every day.

(A little info here: make sure you are using the right program and frequency for the machine type you buy for home use)

So, the sellers of machines can’t find 10 minutes three times a week or, for pivotal machines, 10 minutes each day to use their machines so they are trying to sell them to you, telling you of all the supposed, amazing benefits you will get?

I’m going to suggest they are either

  • Very lazy, too lazy to exercise at all?
  • Involved with other exercise or sport and know that their low quality machine isn’t going to benefit them.
  • Have used the machine about ten times and realise they were lied to, that it isn’t going to give the results they want and so they are trying to sell it on to you, complete with those same lies.
  • They’ve started going to a Vibration Studio or they are using a machine at their gym and they know their cheap (well they might have paid quite a lot actually) unit is not so good as they thought when they bought it.

There are, of course, genuine sales; people moving overseas or long distance, those who really did use their machines and now have some other activity involvement, those who cannot contine for true medical reasons or pregnancy.  I hope those sellers honestly state the specifications, uses and benefits of the machine they are selling, sadly many exagerate.

The Gymform Vibromax TV Advertorial

May 12th, 2010

Basic Squat on Bullet Vibra-Train MachineA year ago I wrote an article which was published firstly on blogcritics website and later on www.vibration-training-advice.com.  It was titled “An Elite Athlete Discovers Vibration Training” and followed the sucesses of Teneka, a New Zealand personal trainer who added “high energy, lineal Vibration Training” to her already extensive workout program and went on to win Body Sculpting titles.  She stated that it was the x-factor, her training at Vibra-Train that gave her the edge in strength and body shape, over her competitors.

Teneka recently took part in an video advertorial that’s showing quite often on morning television.  She states how much Vibration Training has done for her and credits it to the advertorial machine  – the Gymform Vibromax (a lowspeed pivotal machine, much like the VibraSlim, see: www.vibration-training-advice.com/machine-reviews).

Gymform Vibromax Pivotal Vibration MachineWe all know that advertisements contain hyperbole and infomercials are rarely to be believed but I’ve been told that this advertorial looks credible; being promoted by an obviously fit, slim, competition winning, personal trainer. In fact the whole advert is deceptive and it’s format lacks any integrity.  It is aimed at people who need to lose weight and gain fitness and says this is possible by simply standing upright on the machine while watching television.

That is not true; It isn’t going to happen and it’s important to set the record straight.

Read my full article here:  www.vibration-training-advice.com/you-just-can-t-trust-anyone

Vibration Training – My place in the Industry is Vibra-Train Only

April 24th, 2010

Over the past three years and more I’ve seen myself as a strong proponent for Vibration Training. I’ve become a “champion of the cause”, presenting this method of fitness training to everyone who would listen both in my regular life and on internet websites. I’ve engaged people into conversation merely because they sat next to me in a bus or aircraft. I’ve believed that Vibration Training is for almost everyone, either on it’s own or as part of a wider exercise program and while I know Vibra-Train is Number One, the Vibration Training Specialists, I also felt ties to some of the other companies, whose machines I had tried and found beneficial and who took part in the online community and education of consumers.

This identification with other brands has come to an end.

I’ve had to rethink my hopes for a vibration training industry of various brands involving like minded people whose first aim is to benefit the consumer and secondly, to make a reasonable return on their investment of money and their time. I’m an employee of Vibra-Train and as much as I love my present job I’ve dreamed of owning my own studio or managing one if I couldn’t finance my own. It was always unlikely that I would move away from the Vibra-Train brand but I’d remained open-minded to that possibility as long as the studio had good quality machines and followed the Vibra-Train Safety Program.   My boss, Lloyd Shaw had encouraged me at times to look at other businesses and assured me of help in being sucessful. This was before I began full employment with Vibra-Train but even since he’s talked of sending me to other branded studios to help them and teach them the Vibra-Train Safety Program so that consumers would get good results.

I’d believed that competition of brands within the industry was healthy and in some cases, for example, High Energy Lineal and Premium Speed Pivotal, that the way the machines work is completely different and so draws a different set of users. Now I’m feeling so disappointed at the other brands within the Vibration Training Industry that I’m forced to change my mind about supporting others.

This industry has been let down by almost all brand owners, by their unscrupulous behaviour; their greed and self-serving attitudes; the lack of support of the studios with their brand of machines, such as constant breakdowns of machines that should never have been supplied with inherent faults in design; same with home machines, so many break down or don’t perform as they should and this alone gives the industry a bad name.  Brand Loyalty (and snobbery)  has been such that people wont even admit when they have a problem and ask others for help.

Over the past two years I’ve seen a decline in the “as-seen-on-tv ” cheap and basically useless machines and was encouraged to see the owners of some of  the “better” brands and studio owners start to engage more in social media and in education of the consumer via internet websites and forums.  Those within the industry know that our previous consumer website and forum system had serious problems from within the industry and a new one www-vibration-training-advice was set up.  I hoped for lots of different brands involvement but there’s been very little.

The decisive factor in my pulling away from other brands is a feeling of such disappointment.  The ” final straw”, to use a local idiom, was discovering that the HyperVibe brand was engaging the services of Internet Search Engine Optimization developers, working out of India, writing articles in poor English, some almost unintelligable, for one reason alone – to push that company, HyperVibe’s, Google ranking up to Page 1.  I know a lot about SEO as I have my own website and I do all I can to ethically increase the ranking of others that I am involved with.  I’ve also worked for a large U.S. online directory and still maintain some pages for them.  At times I’ve “cleaned up” articles that were ambiguous due to poor language skills.

The problem with engaging SEO developers that have poor English language skills and zero interest in your industry is that the resulting articles that pop up all over the internet can have very poor quality content.  In this case they have been written by one person using three (at least) different names on the same articles.  It’s clever and it does work to push the linked company, in this case, HyperVibe, up the Search Engine rankings but at what cost?  When I emailed Murray Seaton, the Australian owner/director of HyperVibe, his reply was, “Many of our distributors (ourselves included) use the services of Indian SEO developers”. He said that he was doing all he could to ensure his company ranked highly on the internet so people could read “decent” information rather than that put out by the cheap, low quality home vibration machine suppliers.  With that I agree but he also added, “It’s also my opinion the articles are both harmless and useless to anyone who reads them, its unlikely anyone would be influenced by them (if somehow they manage to find them). They serve no purpose but to help our rankings”.

I have a high personal integrity that, if I had a brand, would not let me promote articles that are “harmless and useless”.  Actually I consider them quite harmful!  It really doesn’t take much more than a simple search using the words “Vibration Training” to find them and they present Vibration Training in a confusing, garbled manner. The articles do not differentiate machine types and present snippets of “facts and figures” taken from other places around the internet that don’t necessarily relate to the actual article or brand of machine they link to.  HyperVibe was a vibration system that I saw as valid, just very different to the Vibra-Train machines I work with.  It’s an excersise system using pivotal vibration, or vibration therapy.  I may have even suggested it to some people but no more.

The future of this industry is Vibra-Train.  Vibration Training is Vibra-Train and Vibra-Train is Vibration Training.

Once again I’m happy to say that I am privileged to work for this company, Vibra-Train -  The Vibration Training Specialists.

Contact Email and News

April 21st, 2010

I found out yesterday that the email address in my contact tab is incorrect.

I apologise to any readers who have had their mail returned. You can write a feedback under any article or contact me directly. Your questions are welcome

or copy the email address from the image below

email address

A New Video – Social Media case study on Vibra-Train.

Lloyd Shaw shares how he used social media and customer engagement to successfully launch his product and business.

Watch it here: vibra-train-tv-2/ or directly on YouTube: Social Media Case Study – Vibra-Train

Resonance Vibration Training Studio in Ampthill, Bedfordshire, U.K.

has New Zealand designed and manufactured Vibra-Train machines.  Click here to read an article in the local Bedford Today News and watch the video.

PowerPlate P.R. posts on Social Media Sites

March 28th, 2010

I joined Twitter this year and I’ve had a FaceBook account for ages.  It’s interesting to read the instant news tweets, family and friend’s reports,  and opinions on both sites but the fastest growing use of these sites is now for promoting businesses, for both selling goods and services.

There’s a passion that some people have for the product they sell or work with and this comes through in what they write, especially on Twitter.  It’s so easy to see who really believes in what they are selling compared with those being paid to promote a product or service.

Even so, I missed seeing that the @powerplate girls were, in fact, P.R. people, simply doing a job, paid to promote a product, in this case the PowerPlate machine.

I really should have realised it earlier, watching their tweets about Cindy Crawford and other celebrities using the machines yet when I click over to the the various celebrities mentioned I find they have just trialed a machine or just mention it in passing.  Why it matters which celebrity uses your product I can’t understand but then many females and a smattering of males will follow blindly if they know an “important person” does something. The @powerplate girls also link to other social media sites with blogs and “exercise of then week” pictures and instructions.  I’ve got no problem with this, it just seemed that something was missing from their posts, some enthusiasm maybe, especially when posts were re-tweeted over and over by the other PowerPlate people.  Sometimes they post about their own experiences and they get excited; these tweets are more real.

The owners and instructors who work day by day with vibration machines and see their clients results are the ones whose posts I like to watch.  They show enthusiasm and that they enjoy what they are doing.

P.R people posting about a health and fitness product – well it says a lot doesn’t it!

How often do PowerPlate machines Breakdown???

December 11th, 2009

Some definitions of ” Breakdown” from my computer dictionary:

  1. A cessation of normal operation
  2. Stop operating or functioning
  3. Separate (substances) into constituent elements or parts
  4. Fall apart

PowerPlate Australia, on their website has a page dedicated to machine repair.  The impression I get from this is that they know their machines will breakdown; in fact they expect it, so they’ve set in place a way for you, the owner of one of their home machines or Vibration Studio, to get your machine fixed.

Should they be applauded for this foresight?

No Way!

PowerPlate – It’s my opinion that you should get your act together and provide the public with high quality machines that don’t break down!

It’s Just Not Working!

November 20th, 2009

It’s just not working anymore!  This is what a regular customer told me last week when she came in for her vibration training session.

Starting six months ago, soon after I began working for Vibra-Train, this customer initially had exciting results.  She had a specific goal; fat-loss and toning, with increased overall strength and she found that vibration training, specifically using Vibra-Train lineal machines, really worked for her.  I looked forward to her studio visits and helping her train hard.

We’d chat about nutrition somedays and I often had to encourage her to eat more, not less, and help her understand that weightloss would not occur in a starvation situation, there being a huge difference in how the human body copes with calorie deficit compared with real calorie deficiency which was what she was doing and so causing her body to protect itself  by laying down fat stores rather than releasing fat to be used as part of her workout energy source.  All too often her energy “batteries” were empty.  But as we progressed this customer, who I’ll call Sue, gained strength, lost fat and a few dress sizes.  She told me how she was wearing designer jeans that she’d kept due to their cost but hadn’t been able to fit for three years.

A vacation with lots of eating-out and the long, hard winter in New Zealand bumped up Sue’s weight a little and she was expecting vibration training, which she’d kept on with three times a week except during her vacation time, to deal with it and get her back on-track and slimmed down for summer.  She wanted a body that would look amazing on the beach and she’d was working well toward it, restricting her calorie intake and occaisionally taking a walk.

dreamstimefree_10053288_questionSo what was going wrong ???

Sue had progressed so well in her ability to do the program that she did it alone while I instructed less able or newer customers.  She was supervised though, as are all our customers, and I corrected her positions occaisionally.  I also noticed that she’d dropped down to the level 2 machines whereas

» Read more: It’s Just Not Working!